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Catalog & product content

A bot is only as good as its data. On descriptions, FAQs, search and AI-ready catalogs.

A notebook with a list of questions next to a cup of coffee
Catalog & product content

Customer conversation analysis: what to fix in your shop

Customer conversation analysis: turn repeated questions into a list of shop fixes, check whether they worked and put together a year-end summary.

· 6 min read
An empty spot on a warehouse shelf between boxes
Catalog & product content

Back in stock notifications: what to settle before enabling

Back in stock notifications in WooCommerce and other stores: what to settle before enabling, what to show on the page, and why not to promise a date.

· 5 min read
A customer typing a query into a store search on a laptop
Catalog & product content

WooCommerce product search: how to fix it

WooCommerce product search shows “no results” though the item is in stock? Check visibility, searched fields and typos with a simple test.

· 5 min read
A shop owner writing a product description at her desk
Catalog & product content

Product descriptions that answer questions: 2 examples

Write product descriptions around customer questions. A simple structure, two before and after examples and a test of search and bots.

· 5 min read
Thick binder of printouts on a desk next to a laptop, a magnifying glass and a coral bookmark
Catalog & product content

Online shop FAQ: what to include and where to show it

Build your online shop FAQ from real customer questions. See what to move to the product page, what to keep in the footer and how an FAQ works in chat.

· 5 min read
Product data in an online store catalog
Catalog & product content

Product feed for a chatbot: what to check before import

Product feed for a chatbot: how to check variants, prices, stock and descriptions before import so the bot never promises a size you do not have.

· 5 min read